Showing posts tagged OWEN GERONIMO

2011: The Year in Review | San Francisco Fashion Week (tm) 2011 Runway 3

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Herr Rodebjer, E. Tautz, Rodarte and Co. | Now Playing @modacinema

Join SFFAMA, Follow SFFAMA, Like SFFAMA. For media relations & PR/Publicity contact Owen Geronimo

What’s on the Head Honcho’s desk?

  • ESQUIRE: Big Black Book. Reading…The New Mavericks with Dries Van Noten, Daisuke Obana, Lucas Ossendrijver
  • VMAN: 150 Years of Men’s Style. Reading… 1880’s The Birth of VMan
  • OWEN GERONIMO is SFFAMA’s Founder.

(Source: owengeronimo.com)

EN VOGUE: The 17th Annual Art inspiring Hope Gala (Video)

EN VOGUE: The 17th Annual Art inspiring Hope Gala Fashion Runway

SATURDAY, MARCH 12, 2011 San Francisco Design Center Concourse — East Hall. 635 8th Street (at Brannan) in San Francisco. Cameras will flash and fashionistas will be transfixed as you glide across the red carpet and down the runway.

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Text REDCROSS to 90999 to make a $10 donation and support the disaster relief efforts to help those affected by the earthquake in Japan and tsunami throughout the Pacific. READ some of the frequently asked questions about the Text REDCROSS mobile giving program.

Local Fashion: More than Socks with Sandals (SFFAMA’s Founder Interview with The Bay Citizen)

By Michael Braithwaite, Ironing Board Collective (Source: The Bay Citizen)

SF Fashion Week founder Owen Geronimo says the Bay Area has plenty of style — and he’s working to cultivate it.

A few months ago, a New York Times article by Guy Trebay about San Francisco fashion (or, more specifically, the lack thereof) raised my hackles a bit. Articles and opinion pieces about the Bay Area’s subpar fashion scene abound, but little is written about what we do well and how we can do it even better.

OwenGerominoSFFAMA founder Owen Geronimo

San Francisco’s fashion community is growing quickly. Stores featuring primarily local designers are popping up all over San Francisco and the East Bay: Union Square’s Shotwell carries two floors’ worth of drool-worthy designs produced mainly by local talents, and the SF-born and -bred House of Hengst recently received a flurry of press — although sadly, most of the attention was because they moved to New York.

[There’s also Project San Francisco, an annual runway show made by locals, on Feb. 17 —Ed.]

So, on the eve of New York’s semiannual Fashion Week (which runs Feb. 9-17), The Bay Citizen approached Owen Geronimo, creator of the San Francisco Fashion and Merchants Alliance, or SFFAMA, and producer of San Francisco Fashion Week, about the current state and future of San Francisco’s fashion scene. He had a lot to say about how San Francisco can build a strong local fashion economy that works well for designers, merchants and the fashionably independently minded citizens of our fair city.

SFFAMA: The Year In Review: San Francisco Fashion Week (tm) 2010: THE REINVENTION


Find more photos like this on SFFAMA: Fashion For The People

SFFAMA: The Year In Review: San Francisco Fashion Week (tm) 2010: THE REINVENTION. Photography By: MARIO ESCO. PR/Marketing/ Creative Director: OWEN GERONIMO. Produced by: SFFAMA (San Francisco Fashion And Merchants Alliance). San Francisco Fashion Week (tm) is a registered trademark of San Francisco Fashion And Merchants Alliance, Inc. 

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(Source: sanfranciscofashionweek.net)

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