Showing posts tagged WORKSHOP
FASHION+TECHSF: Fashion Incubation Presentation with INSPIRARE 05.17.12
[Photos by: ARMAND SMITH. Written by: ROBERT BURNS NIXON]
SFFAMA, FASHION+TECHSF and fashion incubator partner INSPIRARE held a design presentation and networking event on May 17th at Pigment Cosmetics. Inspirare Founder and CEO Sean Peng gave an e-commerce industry and business model overview. Anne McEnroe discussed Inspirare’s operations and production. Kate Blank, Inspirare’s Fashion Director, completed the Inspirare team on hand to meet with local fashion designers and view their presentations. SFFAMA Founder and CEO Owen Geronimo added, “We are thrilled to partner with Inspirare to foster local talent, hone their business skills and introduce other ways of getting their products to the market. I want to offer local designers funding opportunities beyond fashion shows and photo shoots by means of incubation and crowdfunding.”
Design presentations included a leather jacket and accessories line fashioned from custom car seats by Dustin Page, luxury knitwear designs for men from Scott Mcfarland, unique denim pieces by Julian Prince Dash and re-invented hi-end patchwork denim by Gerry Kelly of Sonas Denim. Women’s wear designs included the clean sophisticated silhouettes of Audrey Szeto, the London-meets-Los Gatos effortless glamour looks from Claire Farwell of Claire Farwell London, strong yet whimsical creations by Mariya Milovidova, a full range of pretty looks, price points and beautiful color palettes by Skylier Blanchard of Skylier Wear, and a collection of visually arresting color, contrast and dramatic detailing by Celina Martin Perez. Inspirare identified four designers for immediate inclusion in the program.
Additional presentations included a discussion on alternative funding sources by SFFAMA advisory board member Gwendolyn Wright, a product presentation by Brian Carey of HipSwap and a new product and category announcement by Gal Rozov, Founder and CEO of Fold4me. ~ Written by: ROBERT BURNS NIXON
FASHION+TECHSF is the longest running monthly workshop and event series in the San Francisco Bay Area focused synergistically on building, promoting and educating the vibrant community of fashion and technology entrepreneurs, designers, developers, bloggers, business professionals, students, investors and numerous enthusiastic companies, schools, groups and individuals who share our vision of a world-class fashion and technology industry that is innovative, disruptive and uniquely San Francisco.
Our mission is to create educational, social and business opportunities for the fashion and technology industries. In the past two years, FASHION+TECHSF has become the leading network for all things fashion and technology in the SF Bay Area.
- Join SFFAMA, Follow SFFAMA, Like SFFAMA.
- For media relations & PR/Publicity Contact Owen Geronimo
#FASHIONTECHSF - NEXT GEN Fashion Designers / Fashion Incubator Presentation
This presentation and networking event allows fashion designers to present and discuss their designs for consideration in a new fashion incubator. Aspiring designers must register with FASHION+TECHSF in advance in order to present. Attendees will also be able to meet other entrepreneurs who provide resources for the local fashion and tech industries including local fashion entrepreneurs, business professionals, interns, students, designers, app developers, bloggers, stylists and producers.
- WHAT: FASHION+TECHSF: Next Gen Fashion Designers / Fashion Incubator Presentations
- WHEN: May 17th, 2012, Door opens at 5:30pm
- WHERE: Pigment Cosmetics, One Market Street #140, San Francisco, CA
- RSVP: Eventbrite/ $10 at the door
FEATURED PRESENTERS/ DESIGNERS: Audrey Szeto, Claire Farwell, Deborah Hodgson, Diana Mitchell, Dustin Page, Gerry Kelly, Jonathan Niemuth, Julian Prince Dash, Mariya Milovidova, Scott Mcfarland, Skylier Blanchard, Tamara Jaric
Product Presentation By:
HipSwap is a mobile and web marketplace that enables you to discover what’s inside the most fabulous closets, homes and shops in your neighborhood - or any neighborhood across America. HipSwap also enables any person, merchant, stylist, artist or designer to quickly and easily sell products to friends, customers, fans or neighbors. And best of all, HipSwap delivers in Los Angeles and gearing up to roll out delivery in major cities across America throughout 2012.
We connect fashion designers, fashion startups, app developers and retail/fashion entrepreneurs to human and capital resources. Find out what all the buzz is about in fashion and technology. Come learn about innovative new products and business models and the people behind them to accelerate your networking and business opportunities. Present and promote your product. Get feedback. Get users. Get a fanbase. Get connected to an enthusiastic community of fashion professionals, entrepreneurs and resources.
- For media relations & PR/Publicity Contact Owen Geronimo
- Attend SFFAMA Events
- Join SFFAMA, Follow SFFAMA, Like SFFAMA.
TEDx - Rick Guidotti: From Stigma to Supermodel
Rick Guidotti is a fashion photographer with a passion project: finding and sharing the unmistakable beauty of kids with albinism and other conditions that affect their physical appearance — and the way society treats them. At TEDxPhoenix, he shares some of their stories and the empowering effects of a little glamour as he redefines their beauty in a flash. Photographer Rick Guidotti sees a rich beauty in our genetic diversity and works to expose that vision to everyone. Full bio »
- For media relations & PR/Publicity Contact Owen Geronimo
- Attend SFFAMA Events
- Join SFFAMA, Follow SFFAMA, Like SFFAMA.
#DECODEDFASHION Recap. Lincoln Center, NYC 04.30.12 (Part 1)
[ Source: DECODED FASHION ]
- TECHNOLOGY EMPOWERING FASHION, RETAIL & LUXURY. Decoded Fashion is the first Fashion and Technology Forum Series connecting the world’s best startups and most noteworthy technologies to the Fashion, Beauty and Retail industries to accelerate innovation and increase the bottom line.
DECODED FASHION [ www.DecodedFashion.com ] is produced by TecnaMedia [ www.TecnaMedia.com ] and Fashion Lincoln Center. For media relations, please contact Peter Mauerman, peter@tecnamedia.com, (203)-216-3212, www.GF2045.com
Lucy McRae: How can technology transform the human body?
TED Fellow Lucy McRae is a body architect — she imagines ways to merge biology and technology in our own bodies. In this visually stunning talk, she shows her work, from clothes that recreate the body’s insides for a music video with pop-star Robyn, to a pill that, when swallowed, lets you sweat perfume.
TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world’s leading thinkers and doers give the talk of their lives in 18 minutes. Featured speakers have included Al Gore on climate change, Philippe Starck on design, Jill Bolte Taylor on observing her own stroke, Nicholas Negroponte on One Laptop per Child, Jane Goodall on chimpanzees, Bill Gates on malaria and mosquitoes, Pattie Maes on the “Sixth Sense” wearable tech, and “Lost” producer JJ Abrams on the allure of mystery. TED stands for Technology, Entertainment, Design, and TEDTalks cover these topics as well as science, business, development and the arts. Closed captions and translated subtitles in a variety of languages are now available on TED.com, at http://www.ted.com/translate
If you have questions or comments about this or other TED videos, please go to http://support.ted.com
SHOWstudio: Extraordinary Gentlemen - Nick Knight / LucyandBart. showstudio.com/project/extraordinary_gentlemen
A collaboration with stylist Alister Mackie and artist duo LucyandBart, Nick Knight’s latest fashion film captures a series of hand-crafted handicraft homages to the extreme volumes and textures that characterise the best of twenty-first century menswear as featured in AnOther Man magazine
- Join SFFAMA, Follow SFFAMA, Like SFFAMA.
- For media relations & PR/Publicity Contact Owen Geronimo
What Does Fashion Tech Mean For Fashion?
The opportunities to connect and generate revenue through new models is a game changer.
By Christine E. Creamer (Attorney, RK ADLER LLP)
It’s not really just ‘disruption’ if you’re on the cutting edge of establishing an entirely new industry, is it?
A few months ago I received an email from a trusted friend linking me up with a film producer. He wanted to create a digital video series on something related to fashion, but wasn’t really sure of the topic beyond an industry focus. Having worked with startups and emerging designers for the past few years, I truly believe those in fashion tech are at the beginning of a revolution to the fashion industry and a source of unbounded growth. Still, there is often an uphill battle to convince insiders or a couture house that they can collaborate with startups to improve their image or ROI (particularly if they have had lackluster experiences through piecemeal adoption of say, social media).
In other words, what does the 2.0 world mean for established as well as emerging design houses, retailers, and investors?
Emerging digital platforms are rewriting the role of influence and communication as well as the concept of fashion and design. And it’s not just about your brand adopting a blog or posting a Pinterest board (though that in itself is an entire conversation). It’s about what is coming up next and what that actually means for fashion as a whole.
Is “fashion tech” an industry in itself? The engineer crowd would point out that ‘tech’ in itself is a misnomer. Are you a designer even if you only have access to sell on Etsy?
In the following month, the producer and I proceeded to develop a 10-episode pitch and in digging in to research on the convergence between the startup, digital and fashion industries I found not only constant innovation, but also huge opportunity for women in particular to cultivate creative approaches to revenue.
And in the notoriously male focused startup space (one friend called the industry a rodeo), that’s incredibly significant and opportune. Perhaps even more importantly, it’s a chance for jobs and enthusiasm here in New York City through crowd sourcing, crowd funding, mobile commerce, video commerce, and yes, social media all directed at women’s love for fashion (and communication).
That is of course not to say that it’s a perfect emerging world. The past few years have seen startups which focused on flash sales models training their consumers to expect a sale. That’s not a huge value to a young designer (although after reading “By Invitation Only” I have absolute respect for GILT’s Alexis Maybank and Alexandra Wilson’s goal of “building something big” with inspired minds). But it does spark a conversation and a need for the two industries to understand each other.
Last month, I hosted a small discussion on the topic of what digital means for fashion, where Liza Kindred and Benita Singh spoke about the possibilities to take each new digital platform and actually drive sustainable change. As a consultant, attorney and designer in this space, it gave me goose bumps to hear the possibilities and passion in the room, particularly with regard to breaking down barriers to entry for innovation.
This month the momentum continues as, Liz Bacelar launches Decoded Fashion, presented by Fashion Lincoln Center on April 30, 2012. The event will bring together established designers, as well as heads of fashion and retail to celebrate how startups are innovating the industry. The event’s highlight is a CFDA curated panel led by Aliza Licht, DKNY PR Girl and with designers Nicole Miller, Deborah Lloyd, the President of Kate Spade and Stacey Bendet, founder of Alice+Olivia. Other participating companies and brands confirmed include Rebecca Minkoff, Macy’s, Saks Fifth Avenue, Joyus, EditD, Buyosphere, SAP, Bonobos, Lyst and AhaLife.
“Our agenda is to create a platform that connects fashion and retail to the best startups and to the technology that accelerates innovation and impacts the bottom line,” said Bacelar.
What this really all comes down to is an opportunity to hear some of the more innovative minds in two multi-billion dollar industries talk about innovation and growth. The opportunities to connect and generate revenue through models that never existed before is a game changer. And as the adoption of digital continues, if the conversation is progressive, it can truly be a good thing for women (just think about how many people contribute their creating a shoppable music video); often the only challenge lies in learning to see the opportunities and collaborate.
Christine E. Creamer is an attorney and consultant with RK ADLER LLP. She focuses on copyright, trademark, media, and internet law. Christine represents fashion, fashion technology, and new media startups, helping to manage their intellectual property portfolios and protect their brand name as they grow. Clients include online documentary companies, branded entertainment companies, fashion brands, prominent bloggers, hospitality companies, filmmakers and individual creatives.
(Source: fashiontechny.com)
